Fresh Information

July 23, 2010

Top Internet Marketing

Top Internet Marketing Methods to Help You Succeed

Top Internet Marketing Methods to Help You

By Robert Hamer

Have you heard of the 80/20 rule or Pareto’s Law? It’s attributed to Italian economist Vilfredo Pareto, who established in the late 19th century that 80% of the land in Italy was owned by 20% of the population. In internet marketing probably 90% of the money is earned by 10% of the marketers! In this article I’ll be sharing top internet marketing methods, which I hope will help you become part of the successful minority. You’ll also get the opportunity to improve your marketing skills with a free internet marketing training course.

So, here are five top internet marketing methods to help you get into that top 10%.

1) Successful internet marketers write and submit articles to article directories (like this one!) Writing about your own area of expertise is essential if you want to build a reputation as an expert, and gain the credibility that comes with it. Perhaps the biggest benefit however, is the opportunity to have your articles published by ezine publishers and websites. This means your articles will get more exposure and gain links back to you from other sites and ezines that publish them.

2) Focusing on a particular niche is another top internet marketing method. Build a website or blog with quality content relating to a particular product, as this is an excellent means of building traffic. Good and bad advice about using search-engine optimisation (SEO) abounds on the internet. However what the search engines really value is high-quality, informative, useful content.

3) Far more has been written online about selling than pre-selling, but guess which is more effective? Pre-selling is an art in itself, but begin by creating review or testimonial landing pages which introduce and discuss the product or service you are promoting. This leads to visitors who are more receptive to your offering than those sent straight to a sales pitch, which many will find off-putting.

4) Collect your site visitors’ names and email addresses on your website. This can be done through a simple opt-in form. You will need to offer some free, quality information in return which will be relevant to the needs of the prospective customer. This could be in the form of a quide or ebook, which can be delivered by autoresponder (see below) after a successful sign- up. Building your list in this way will enable you to contact potential customers who may otherwise leave your site for good.

5) Use a decent autoresponder to send follow-up messages to your list of subscribers. Autoresponders are very valuable tools that enable you to send a series of messages to your list at intervals determined by you. An integral part of successful internet marketing is building relationships with your clients, so your messages should provide content that will be of real benefit to them. Do not send more than one in three messages that are sales-orientated or you are likely to see your list shrink! On the plus side, research shows that people who are potentially interested in an offer may need to be exposed to it six or seven times before they feel confident enough to buy, so an autoresponder is perfect for this purpose.

And my final, free top internet marketing method..

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